| Nike: Battle of the Nine Gates, Chongwenmen |
| An experience marketing campaign for NIKE focusing around a 3-on-3 Basketball tournament in Beijing. This concept is centered around the 9 Gates of the old Beijing city, allowing Beijing kids compete within their Gate. Pop culture meets ancient turf wars as the kids of Beijing stand behind their Gate. |
 | cosmo said:
it's a really nice blend of eastern and western values |
soldier
cosmo
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